Category: Technology

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First Educate!

I always tell people it is cheaper and more cost effective when you invest the first portion of your advertising budget on EDUCATION. Education births TRUST. Educate First is teaching and building awareness about your brand before you try to sell anything. It may yield no immediate ROI but this is the foundation of any

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HOW TO MAKE CONTENT THAT SELLS ON SOCIAL MEDIA IN 2021

The desire of every business owner is to get awareness and generate sales. Whether through direct marketing or any other form, sales remain the goal. In this article, we will focus on how to make content that sells on social media. Social Media and Content Content is the oxygen of Social Media. This is true

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selling is storytelling. Advertising is built on storytelling
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Selling is Storytelling

Storytelling describes the social and cultural activity of sharing stories, sometimes with improvisation, theatrics or embellishment. Every culture has its own stories or narratives, which are shared as a means of entertainment, education, cultural preservation or instilling moral values. Wikipedia This is a powerful definiton that describes the ideology behind storytelling. Salespeople are known to use

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